How many days have you stared at a blank screen, wondering how to word that follow-up email or inquiry response? Ever left an email in your inbox for 5 days trying to drum up what to say, only to later find out that your late response cost you their business? That’s exactly what we want, and need, to avoid if we are going to have solid customer service in this industry.
The Email Template Guide
Creating beautiful art is only one piece in the client experience. Level up the service you provide and save time on administrative tasks with these hand-crafted email templates.
Showing up to a wedding or photoshoot to capture beautiful imagery is only one part of the job. Effective communication before, during, and after the process is key. These email templates are tailored for wedding and portrait photographers seeking to streamline and elevate their client correspondence, enhancing a huge part of the client experience.
I’ve created a collection of professionally crafted email templates designed to save you time, maintain consistency, and ensure every client interaction reflects your brand's professionalism. We’ll go over a wide spectrum of scenarios, from initial inquiries and booking confirmations to post-session follow-ups, as well as some hiccup emails that you may encounter along the way. Whether you're a seasoned photographer or just starting your journey, this guide is easily adaptable to your workflow. By unleveling your responses, you're not just managing emails – you're enhancing your business. Spending less time on administrative tasks and more time focusing on what you do best can only lead to beneficial things :)
Table of Contents
- Initial inquiry (if you have pre-made packages)
- Initial inquiry (if you create custom collections)
- If you’re already booked
- If you’re not feelin’ it (before any contracts)
- If you’re not feelin’ it (right off the bat)
- Getting ghosted
- When a friend or family member inquires for the bride/groom
- If mom/dad/aunt/grandpa etc. want’s to pay
- When you get an inquiry without a wedding date
- Requesting more info before providing your package information
- Delivering a wedding gallery
- Delivering a photoshoot gallery
PDF Manual
- explains the purpose of each email
- covers communication standards + tips